Cool Guys Don't Look At Explosions
Cool Guys Don’t Look At Explosions is a compendium of cinematic filmmaking tropes that indexes and analyzes the most common cliches of American cinema, showcasing where these tropes originated and why they have been so readily perpetuated throughout the history of filmmaking. The bound book exists alongside a companion app for more immersive film viewing experiences.
Contributions:
Naming & Title Treatment, Publication Layout, Printing & Binding, Copywriting, Research & Image Art Direction, App UX/UI Design
Who Are The Cool Guys?
The title of this publication is playful jab at a common trope in action movies where the needlessly bad-ass protagonist fearlessly strides away from a deadly explosion while upbeat rock music plays in an attempt to make them look larger than life. The clapboard slate front cover imagery is meant to represent the scene moments after such an explosion occurred on set.
Reel It In
Cool Guys Don’t Look At Explosions strives to make moviegoers more critical of the films they are watching and more attentive to silly details that one might not normally notice. Some tropes you’ve probably seen before like an action star walking away from a spectacular explosion, or you might discover tropes you never realized you knew like the “Wilhelm Scream”.
Companion App
For a more immersive and interactive movie watchin experience, download the Cool Guys Don’t Look At Explosions companion app! Readers will find the book is riddled with QR codes that can be scanned with the app to unlock bonus tropes, videos, and behind the scenes footage from your favorite movies.